Who I am


Josie George

I write for a living which, after 30 years obsessed with words and stories, is a jolly good place to be.

My writing business began as a ‘what the hell’ idea of a single mum trying to raise a young son and manage the complex disability that makes me walk a little like Bambi on rollerskates. I started with a determined business plan and one client and now, a few years later, have over a hundred on file.

 

 

How I got here

Back when my son was a baby, my blog ‘Sleep is for the Weak’, sharing stories of motherhood and my entertaining life, became one of the ten most popular blogs about parenting in the UK (as rated by Cison and the Tots100 Index).

Through my blog, I ran writing workshops for other parents and bloggers. Alongside, I started working with brands and businesses who began to use my voice and writing to grow their audiences, including Lego Duplo, Interflora, Ikea, Innocent Smoothies, The Sealife Centre, Premier Inn, AO, Cosatto, and Morphy Richards.

By 2010, I’d become well-known enough to be invited as keynote speaker to blogging conferences, talking publicly about blogging and online storytelling as a medium. After hearing me speak one summer, I was approached by Save The Children UK to become one of three ambassadors to help them with a revolutionary social media project and, before I knew what was happening, was soon flying off to Bangladesh.

There, I helped raise awareness of the issues facing mothers like me, their children and the health workers who work with them, through blogging and digital media. Our project changed the way NGOs campaigned via social media and it changed me, too.

All of this gave me rich experience in the power of words and showed me just how I could use them. It made me go away and learn more about copywriting, communication and creative writing and decide, in the end, to start a business of my own.

 

What I’m doing now

I now work with a multitude of businesses, charities, digital agencies and individual professionals as a copywriter and content writer. I’ve spent the last few years honing my writing services and storytelling ability to explore the way words can make good things happen, and breathing new life into websites, products, marketing and campaign projects.

I live in Stafford, Staffordshire, close to the nature reserve that I like to think of like my other office. Life is something of a whirlwind of deadlines and playtimes and discussing the relative merits of various superheroes while planning what to make for tea. It’s chaotic and unpredictable and, well, all the best things, really.

Thanks for reading.